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Rupert Stubbs's avatar

Just say that I’m really enjoying Page 94 (the Private Eye podcast). As the number of interesting podcasts expands beyond the possibility of listening to them all, p.94 takes priority for me. It brilliantly conjures up the atmosphere of sitting in the Carlisle St office, with the sense of wine and fags (and the ghost of Peter Cook) lurking nearby...

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Tim Brooks's avatar

Re Jan Wenner’s relationship to his cover stars: that’s a strong instance of a widespread phenomenon. It would be - probably still is, I haven’t played in the market for years - typical for a big advertiser in the women’s glossies (Estée Lauder, say) to keep a close tally of the number of editorial mentions their products received in Vogue or wherever; and use that tally as leverage in negotiating their ad volumes and costs with that title (and vice versa: why don’t we get better editorial coverage, in return for all our ad pages?). Glossy magazines - whether on music, fashion, cars, furniture - prosper to the extent that they help their advertisers sell product to their readers. It’s their business model. Weekly magazines much less so, as the dominant revenue stream is copy sales.

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